Leaving A Legacy At Bradesco With Luiz Carlos Trabuco Cappi

Banking companies in Brazil have had to make sweeping changes over the past few years. With more competition than ever before, many banking companies are struggling to make a profit. Many years ago, Bradesco was a banking company on the brink of disaster. Not only were sales and profits declining, but many customers were tired of dealing with the bank.

Bradesco hired Luiz Carlos Trabuco Cappi as president to clean up the company. Although it took a lot of hard work, Luiz Carlos Trabuco Cappi was able to completely change the culture at the company. Although he made some mistakes along the way, he did make a huge difference in the future of the company.

Luiz Carlos Trabuco Cappi recently announced that he was going to start pursuing other interests in life. He wants to spend more time with his family and charities that he is passionate about. Bradesco has started the search for a new CEO. Trying to replace someone like Luiz Carlos Trabuco Cappi will not be easy.

Lending Programs

The largest revenue source for banks comes from loans made to customers. When Luiz Carlos Trabuco Cappi took over the company, Bradesco had few loan programs to offer to customers. In addition, the company had no loan programs for small business owners.

Over the past few years, the Brazilian economy has changed completely. It is now much easier to start a company and have success in the process. This has resulted in many people leaving their jobs to start a company. These new business owners need capital in order to invest in their business. This is one of the reasons why small business loans are so popular.

Luiz Carlos Trabuco Cappi decided to offer a variety of small business loans for customers. This program has been a huge success ever since he decided to start it.

Bad Debt

Another major issue facing Bradesco when Luiz Carlos Trabuco Cappi took over was bad debt according to g1.globo.com. Over the years, the bank continued to lend money to customers who had a low chance of paying. This resulted in profits decreasing over time as customers stopped paying on the loans.

Luiz Carlos Trabuco Cappi decided to improve the overall screening process for customers. Although Bradesco rarely turns away a customer who needs a loan, customers with a bad financial history must pay a higher rate of interest. This has greatly reduced the number of bad loans made by the company over the past few years.


When he took over, the culture at Bradesco was one of the worst in the industry. Many of the most talented employees were leaving to look for jobs at other banking companies. This is never a good sign for any company. Luiz Carlos Trabuco Cappi as businessman decided to start offering more benefits for employees. Not only that, but he started a profit-sharing program at Bradesco. At the end of each fiscal year, employees get a chance to share in the profits of the business.

Replacing Luiz Carlos Trabuco Cappi

Luiz Carlos Trabuco Cappi has had a great career in the banking industry. He started as a young banking employee who had a passion to change the world.

Bradesco is now searching internally for people to replace him. Although it will be difficult to replace him, there are plenty of qualified candidates to choose from. Luiz Carlos Trabuco Cappi is excited about the next stage of his life where he can concentrate on other things that he is passionate about.

Search more about Luiz Carlos Trabuco Cappi: http://epocanegocios.globo.com/Empresa/noticia/2017/10/trabuco-o-importante-agora-e-olhar-para-os-desafios-do-futuro.html